NewcrestImage Management Task Force General Manager/Director of Sales in Lewisville, Texas
This position requires HEAVY travel - 80%+. Responsible for performing in the capacity of a property’s Director of Sales, or General Manager, in the event of their absence. Will be deployed to various hotels as needed
For both existing and pre-opening hotels
Sales: As needed, prepare and implement Sales Action Plans for assigned hotels, make sales calls to potential key accounts and clients, and capitalize on all revenue opportunities.
Financial: Aggressively pursue revenue goals to exceed budgeted revenue goals and to ensure a positive ramp experience for new hotels. Ensure expenses are in line with budget and GOP is achieved.
Ensure the community is aware of the hotel by continuing to develop and maintain relationships with Chamber of Commerce, Convention and Visitors Bureau, other hotels, local schools, local government and other community and civic organizations.
Leading: Motivate, coach, and train new associates, as needed.
Work Ethic: Demonstrate a high level of integrity, take ownership of personal and team actions, communicate effectively, promote collaboration, nurture a positive, professional work environment, and adhere to the Company’s policies and procedures.
Knowledgeable of all hotel brands’ systems, selling features and benefits.
ESSENTIAL JOB FUNCTIONS WHILE SUPPORTING AS AN OPERATION LEADER:
Develop quick and accurate assessments about the overall condition of an assigned asset.
Ensure that all associates and business decisions are in line with corporate values and guiding principles of the company
Address Guests’ complaints in a manner which results in superior Guest Service
Actively enforce all safety policies to protect Associates, Guests, and Company Assets
Maintain high visibility throughout the property
Lead and execute ongoing key training efforts for the property
Maintain on-property controllable costs
Conduct analysis for period-end review with Area Director
Ensure that brand standards are met with the objective of meeting or exceeding guest expectations, all while communicating follow-up actions to the team as necessary
Drive effective revenue management strategies and set aggressive goals that will drive the property’s financial performance
Ensure the hotel is QA-ready at all times
ESSENTIAL JOB FUNCTIONS WHILE SUPPORTING AS SALES LEADER:
Achieve Revenue and RevPAR targets for all business segments
Develop/implement sales action plans
Leverage any opportunities to cross-sell among other NewcrestImage properties
Maintain high visibility in the surrounding community
Assist in the recommendation and development of rate strategies
Identify and analyze competition, both locally and regionally
Develop strategic relationships with third-party providers
Attend relevant trade shows and events to promote assigned properties
Utilize Agency 360 to determine which accounts to call on with the most revenue potential
Provide sales call reports to the General Manager as required
Manage relationships with decision makers at target accounts
Maintain awareness of market situation and its impact on the hotel. Anticipate business needs with flexible planning
Interact in a courteous and professional manner with all potential guests, community members and fellow staff members
Assist in training both leadership and sales skills in all newly hired sales leaders
Ensure all lead generation and follow through is recorded properly, timely and according to Company policy
Prepare and present contracts for execution
Education and Experience
- 2-year degree from an accredited university in Business Administration, Hotel and Restaurant Management, or related major; 4 years experience in the guest services, front desk, housekeeping, sales and marketing, management operations, or related professional area.
- 4-year bachelor's degree in Business Administration, Hotel and Restaurant Management, or related major; 2 years experience in the guest services, front desk, housekeeping, sales and marketing, management operations, or related professional area.
Req No: 2016-2320