University of Texas Rio Grande Valley SENIOR MARKETING AND PROMOTIONS COORDINATOR in Brownsville, Texas

Scope of Job

Responsible for managing the development, organization and implementation of marketing programs and/or strategies for the Office of Continuing Education, while coordinating and managing event operations and promotions.

Description of Duties

  • Oversees the development and implementation of marketing plans in an effort to increase attendance and or recognition at all planned events in alignment with University and Department of Intercollegiate Athletic marketing guidelines.

  • Manages all event operations and promotions within the assigned area.

  • Manages and supervises event marketing and promotion staff.

  • Directs the design efforts associated with the creation of promotional materials of assigned areas in coordination with University Marketing and Coordination.

  • Responsible for developing and building stakeholder and community contact relations for the purpose of developing and increasing brand awareness.

  • Responsible for the development and advertisement of various publications that support engagement of university programs, and recruitment and retention of students.

  • Analyzes market segments and conducts research to determine best method to reach target audiences.

  • Serves as the liaison for the assigned department for various university marketing committees.

  • Performs other duties as assigned.

Required Education

Bachelor’s degree from an accredited university in Communications, Marketing or closely related area.

Working Conditions

Needs to be able to successfully perform all required duties. Office Environment; some travel and weekend work is required. Exerting up to 10 pounds of force occasionally, and/or a negligible amount of force frequently or constantly to lift, carry, push, pull or otherwise move objects, including the human body.


Exceptional planning and organizational skills. Should have basic computer knowledge and excellent communication skills, and be able to interact with a variety of people. Requires working on tight deadlines while coordinating multiple projects. Capable of re-prioritizing tasks and projects to accommodate urgent situations. Ability to work under pressure and meet deadlines. Ability to take independent responsibility and initiative for completing tasks. Capable of exercising discretion and good judgment. Capable of performing well in a complex, multitask-oriented, and fast-paced environment. Strong ability to work as part of a professional team and excellent interpersonal skills. Good computer and technical skills. Excellent written and verbal English language communication skills.

EEO Statement

UTRGV is an Affirmative Action/Equal Opportunity Employer that strives to hire without regard to race, color, national origin, sex, age, religion, disability, sexual orientation, gender identity or expression, genetic information or veteran status. UTRGV takes affirmative action to hire and advance women, minorities, protected veterans and individuals with disabilities.

Special Instructions to Applicants

Dear Applicant,

Human Resources will not be held responsible for redacting any confidential information from the documents you attach with your application. The confidential information includes the following:

*Date of Birth *Gender *Ethnicity/Race

Please make sure that you omit this information prior to submission. We are advising that Human Resources will be forwarding your application to the department as per your submission. The University of Texas Rio Grande Valley reserves the right to discontinue accepting applications prior to the stated close date of this position, after meeting the posting requirement of three (3) calendar days.

If you have any questions, please do not hesitate to contact us at (956) 665-2451 and/or

Additional Information

UTRGV is a distributed location institution and working location is subject to change based on need.

All UTRGV employees are required to have a criminal background check (CBC). Incomplete applications will not be considered.

Substitutions to the above requirements must have prior approval from the Chief Human Resources Officer.

Posting Number: SRGV3468


Number of Vacancies: 1

Location: Brownsville, Texas

Department: Continuing Education

FLSA: Exempt

Supervision Received: General supervision from assigned supervisor.

Supervision Given: Direct supervision of assigned staff.

Preferred Education: None.

Licenses/Certifications: None.

Required Experience: Three (3) years of experience in marketing, media relation and promotion of events.

Preferred Experience: None.

Equipment: Use of standard office equipment.

Physical Capabilities: N/A

Employment Category: Full-Time

Minimum Salary: Commensurate with Experience

Posted Salary: Commensurate with Experience

Position Available Date: 06/13/2018

Grant Funded Position: No